THE ARRIVALS MESSAGE
HEINEKEN

Heineken helped one crazy Leinster rugby fan use an airfield as his canvas to send an enormous provocative message to the most infamous coach in club rugby before the Heineken Champions Cup Final 2023. The Arrivals message was painted directly onto the visiting coach’s flight path at Dublin Airport, Ireland. Applied using eco-friendly pitch-line paint, it measured 30m x 30m - visible from 30,000 feet! It was the first thing head coach ‘ROG’ could see when descending into Dublin.

CREDITS

Board Creative Director: Ger Roe


Creative Director: Peter Dobbyn


Associate Creative Director: Nick Doring

Associate Creative Director: Pedro Gropo

Senior Account Director: Ruth Mc Cormack

Business Director: Sinead Dennis

Head of Production: Niamh Skelly

Production assistant: Meghan

Cinematography & Editing

Production: Gavin Kenny

Hannah Mc Glynn / Jordan Dempsey